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Privacy Notice

This notice explains how Diving Bell Ltd collects and uses personal information through its talent-management and entertainment business and this website.

Effective 5 September 2026
Diving Bell Ltd · Company number 10903417 · Registered in England and Wales

Contents

1. Who we are2. Who this notice covers3. Our data-protection role4. Information we collect5. Where information comes from6. How and why we use information7. If information is not provided8. Sensitive information9. Who we share information with10. International transfers11. How long we keep information12. Security13. Your rights14. News and marketing15. Website cookies and similar technologies16. Third-party links and embedded content17. Children's information18. Automated decision-making19. Questions and complaints20. Changes to this notice

1. Who we are

Diving Bell Ltd (we, us or our) is a UK talent-management and entertainment agency. We find, negotiate and manage commercial opportunities for the people we represent, including brand partnerships, advertising, publishing, broadcasting, appearances, speaking, podcasts, live events, licensing, intellectual property, ventures and other agreed activities.

We are registered in England and Wales under company number 10903417. Our registered office is 2A The Quadrant, Epsom, Surrey, England, KT17 4RH.

For privacy questions or to exercise your rights, email info@divingbellgroup.com.

2. Who this notice covers

This notice applies to:

  • visitors to our website;
  • people who contact us or ask to receive news;
  • prospective and represented Talent;
  • directors, employees and other contacts at personal service companies through which Talent is engaged;
  • clients, prospective clients, brands, agencies, production companies, broadcasters, publishers, platforms and other commercial partners; and
  • specialist agents, advisers, suppliers and other business contacts.

3. Our data-protection role

Diving Bell is generally the controller of the personal information described in this notice. This means we decide why and how it is used.

In limited situations, we may process information solely on another organisation's documented instructions. In those situations, we act as a processor and that organisation is the controller. Its privacy information will also apply.

4. Information we collect

Depending on our relationship with you, we may collect and use:

  • identity and contact information, including names, dates of birth where needed, addresses, telephone numbers and email addresses;
  • company, tax and VAT details, including information about a Talent's personal service company;
  • payment, bank, invoicing, commission, expense and accounting records;
  • identification, right-to-work, tax, compliance and due-diligence information;
  • professional biographies, credits, skills, interests, availability, imagery, audio-visual material and other portfolio information;
  • website, platform and social-media usernames, links, audience information, engagement and performance data;
  • contracts, deal terms, usage rights, approvals, deliverables, conflicts and other opportunity information;
  • correspondence, meeting notes, preferences, enquiries and records of our relationship with you;
  • information needed for access, welfare or safeguarding where relevant; and
  • technical website information such as device, browser, approximate location derived from an IP address, pages viewed and cookie choices.

We aim to collect only information that is relevant to the particular relationship or activity.

5. Where information comes from

We may receive information directly from you, from Talent or their personal service company, or from someone acting with authority on their behalf. We may also receive it from clients, agencies, platforms, representatives, professional advisers, public registers, social-media profiles and other publicly available sources.

6. How and why we use information

UK data-protection law requires us to have a lawful basis for each use of personal information. The bases that most commonly apply are set out below.

What we doLawful basis
Respond to enquiries and consider new Talent, clients, opportunities and business relationships.Steps requested before entering a contract, and our legitimate interests in developing our business and relationships.
Represent Talent, pitch and promote them, negotiate and administer opportunities, contracts, approvals, deliverables and rights.Performance of a contract with individual Talent. For personal service company and business contacts, our legitimate interests in managing the representation and performing the relevant commercial relationship.
Communicate and contract with clients and partners, invoice, receive and administer payments, deduct agreed commission and approved expenses, and pay Talent or their personal service company.Performance of a contract, compliance with legal obligations, and our legitimate interests in administering contracts, accounts and payments.
Verify identity, right to work and other compliance matters, prevent fraud, keep accounts, and meet tax, regulatory and reporting duties.Compliance with legal obligations and our legitimate interests in protecting our business and commercial partners.
Appoint and work with approved specialist agents, advisers and service providers.Performance of a contract where applicable, and our legitimate interests in obtaining appropriate support and operating the business effectively.
Manage concerns, complaints, disputes, insurance matters and legal claims.Compliance with legal obligations and our legitimate interests in establishing, exercising and defending legal rights.
Operate, secure and improve our website and understand its use through optional analytics.Our legitimate interests in operating and protecting the website for strictly necessary activity. Consent for optional analytics.
Send occasional Diving Bell news where you have asked us to do so.Consent where required. In limited business-to-business contexts, our legitimate interests where electronic marketing law permits.

Where we rely on legitimate interests, those interests include operating and developing a responsible talent-management business, securing and delivering opportunities, maintaining professional relationships, receiving payment, preventing fraud, protecting systems and enforcing legal rights. We consider whether the use is necessary and balance these interests against the rights and reasonable expectations of the people affected.

7. If information is not provided

Some information is needed to enter into or perform a contract, make or receive payments, or meet legal requirements. If it is not provided, we may be unable to consider an enquiry, offer or continue representation, complete a commercial opportunity or make a payment. We will explain where providing particular information is mandatory.

8. Sensitive information

We do not routinely ask for special category information. We may need limited health, accessibility, diversity or safeguarding information where it is relevant to a person's welfare, support, access needs or an opportunity. We will use an additional legal condition where the law requires one, such as explicit consent, employment and social-protection law, protection of vital interests, information made manifestly public by the person concerned, or the establishment, exercise or defence of legal claims.

We process criminal-offence information only where necessary, lawful and subject to appropriate safeguards.

9. Who we share information with

Where reasonably necessary for the purposes in this notice, we may share relevant information with:

  • clients, prospective clients, brands, agencies, production companies, broadcasters, publishers, platforms, venues and other commercial partners;
  • approved specialist agents and advisers;
  • accountants, auditors, lawyers, insurers, banks and payment providers;
  • website hosting, email delivery, analytics and other technology suppliers;
  • regulators, tax authorities, courts, law-enforcement bodies and other authorities where required; and
  • a prospective buyer, investor or successor if our business or assets are reorganised, sold or transferred.

We share only what is reasonably necessary and require recipients to handle information appropriately. Some recipients, such as clients, banks, professional advisers and regulators, may act as controllers in their own right and apply their own privacy notices.

10. International transfers

Talent opportunities and our suppliers can involve countries outside the UK. Where personal information is transferred internationally, we use a lawful transfer mechanism where one is required. This may include UK adequacy regulations, approved contractual safeguards such as the UK International Data Transfer Agreement or UK Addendum, and any necessary supplementary measures. We use a legal exception only where the law permits.

Contact us if you would like more information about the safeguard used for a particular transfer.

11. How long we keep information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including to perform contracts, administer and reconcile payments, maintain accounts, meet tax and regulatory requirements, manage disputes and establish or defend legal claims.

The appropriate period depends on the nature and sensitivity of the information, the relationship and contract involved, relevant limitation periods, legal and professional requirements, and whether the information is needed to resolve an issue. When information is no longer required, we delete it, anonymise it or securely place it beyond use.

12. Security

We use proportionate technical and organisational measures designed to protect personal information against accidental or unlawful loss, alteration, access, disclosure or use. Access is limited to people and providers who need the information for an authorised purpose. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

13. Your rights

Depending on the circumstances, you may have the right to:

  • ask for access to your personal information and a copy of it;
  • ask us to correct inaccurate or incomplete information;
  • ask us to delete information;
  • ask us to restrict how information is used;
  • object to processing based on legitimate interests or to direct marketing;
  • receive information you provided in a portable format where the right applies; and
  • withdraw consent at any time, without affecting earlier lawful use.

You have an absolute right to object to the use of your personal information for direct marketing.

Email info@divingbellgroup.com to exercise a right. We may need to confirm your identity. Rights can be subject to legal limits, and we will explain if an exception applies. We do not charge a fee in ordinary cases.

14. News and marketing

If you tick the news box on our contact form or otherwise ask to receive updates, we may use your name and email address to send occasional Diving Bell news. The choice is optional and does not affect how we respond to your enquiry.

You can withdraw your choice at any time by following any unsubscribe instructions in the message or emailing info@divingbellgroup.com. We may keep a minimal suppression record so that we respect an unsubscribe request.

15. Website cookies and similar technologies

Our website offers optional analytics cookies through Google Analytics. They help us understand matters such as which pages are visited and how people use the site. Analytics is not loaded unless you select Accept. We do not use the cookie control to grant advertising storage or advertising personalisation.

We use local browser storage to remember whether you accepted or declined analytics. You can change your choice at any time using Cookie settings in the website footer. Declining analytics does not prevent you from using the site. You can also control cookies through your browser.

The site loads web fonts from an external font service. Some pages also contain social-media widgets or embedded video. Loading or playing this content can disclose technical information, such as your IP address and device information, to the relevant provider. See the next section for more detail.

16. Third-party links and embedded content

Our website links to third-party sites and social-media services. It also uses privacy-enhanced YouTube embeds and, on some pages, Instagram content or a social-media feed. Where possible, interactive media is loaded only when you choose to play or open it. The third party may then receive technical information and use cookies or similar technologies under its own privacy notice.

We are not responsible for the privacy practices of third-party websites or platforms. Please review their privacy information before providing personal information or interacting with embedded content.

17. Children's information

Our general website is not designed to collect personal information directly from children. If our work involves Talent under 18, we handle the information needed for representation and opportunities with appropriate involvement from a parent, guardian or authorised representative, and with safeguards appropriate to the child's age and circumstances.

18. Automated decision-making

The website does not use personal information to make solely automated decisions that have legal or similarly significant effects. If we introduce such processing in another context, we will give affected people the information and safeguards required by law.

19. Questions and complaints

Please contact us first at info@divingbellgroup.com so that we can try to resolve any concern.

You also have the right to complain to the Information Commissioner's Office, the UK regulator for data protection. Information about making a complaint is available at ico.org.uk.

20. Changes to this notice

We may update this notice to reflect changes in our work, the website, our suppliers or the law. The effective date at the top shows when it was last updated. Where a change is significant, we will take reasonable steps to draw it to the attention of affected people.

Contact

info@divingbellgroup.com

Partners

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